Media and Mass communication scope in Pakistan

Media and Mass communication scope in Pakistan

Scope of Media Studies and mass communication in Pakistan? Thounsands of students have this query online and question and often wonder if there is any scope for media studies and mass communication study as a best career in Pakistan. The jobs and vacancies for mass communication graduates in Pakistan have been increasing a lot. Numerous private channels either news and entertainment required media and mass communication specialists. However, before choosing a degree program, make sure where your interest lies, many of students are looking confused between journalism, media studies and mass communication. Definition of Mass Communication is as Mass communication is about the masses (Large number of people or groups). It is collectively the way of highlighting and discussing the groups. This includes cinemas, videos, media channels, and photography. Journalism is more structured and focused more on writings and contents management. Media Studies and mass communication also play vital role […]

Continue Reading

5 Reasons to Study Communication in College

A degree or study in communication is a gateway to many professions. It is one of the most prestigious courses you can undertake in college. There are few slots to study communication, making admission very competitive. The field also requires an outgoing personality, limiting opportunities for students who would prefer a drawn-back life. Pexels A communication degree will involve a lot of writing, photo handling, videos, editing, and interviews, among others. You can pay for assignments to be done UK while you focus on sharpening your skills in readiness for the competitive communications work environment. Here are some of the reasons you should study communication in college. Lucrative job offers Communication graduates hold some of the most lucrative jobs. They are the faces of their brands and companies. For instance, they work as journalists gathering news each day and anchoring it on television. People associate media stations with particular personalities. […]

Continue Reading

Create an Impressive Fact Sheet

Figure out how to make an amazing Fact sheet and gain admittance to Bit’s shrewd pre-made truth sheet layout! Peruse on… Compacting experiences in regards to your business or about your thing or organization into a lone file can be a repetitive task. Regardless, why might you have to make this chronicle anyway? For Novices, giving every one of the essential information about your business or thing in a compacted report simplifies it and rapid for others to get what you do and why would it be advisable for them they really think about it. Fact sheet assume a gigantic part in Public Realtions, deals,onboarding of new delegates, pitching to monetary sponsor, giving an association layout to assistants and clients, etc It’s a basic approach to guaranteeing these substances can grasp the indispensable bits of your business quickly and reasonably. What is a Fact Sheet? (Definition) A fact sheet, also […]

Continue Reading

Cultural Studies Perspectives on International Communication

While much of the debate on international communication post-1945 and during the Cold War emphasized a structural analysis of its role in political and economic power relationships, there has been a discernible shift in research emphasis in the 1990s in parallel with the ‘depoliciticization’ of politics towards the cultural dimensions of communication and media. The cultural analysis of communication also has a well established theoretical tradition to draw upon, from Gramsci’s theory of hegemony to the works of the critical theorists of the Frankfurt School. One group of scholars who adapted Gramsci’s notions of hegemony were based at the Centre for Contemporary Cultural Studies at the University of Birmingham in Britain. Led by the Caribbean-born scholar Stuart Hall, ‘the Birmingham School’, as it came to be known in the 1970s did pioneering work on exploring the textual analysis of media, especially television, and ethnographic research. Particularly influential was Hall’s model […]

Continue Reading

The Public Sphere – International Communication

A natural heir to the critical theorists, the German sociologist Jiirgen Habermas (born 1929) also lamented the standardization, massification and atomization of the public. Habermas developed the concept of the public sphere in one of his earliest books, though it was 27 years before it appeared in English translation as The Structural Transformation of the Public Sphere: “An Inquiry into a Category of Bourgeois Society, in 1989. He defined the public sphere as an arena, independent of government (even if in receipt of state funds) and also enjoying autonomy from partisan economic forces, which is dedicated to rational debate (i.e. to debate and discussion which is not ‘interests’, ‘disguised’ or ‘manipulated’) and which is both accessible to entry and open to inspection by the citizenry. It is here, in this public sphere, that public opinion is formed.” (quoted in Holub, 1991: 2-8) Habermas argued that the ‘bourgeois public sphere’ emerged […]

Continue Reading

Critical Theory – International Communication

Among the substantial body of research undertaken by the Frankfurt School theorists, the concept of the ‘culture industry’, first used by Adorno and Horkheimer in a book entitled Dialectic of Enlightenment written in 1944 and published in 1947, has received the widest international attention. Identified with the staff of the Institute for Social Research, founded in 1923 and affiliated with the University of Frankfurt, its key members included Max Horkheimer (1895-1973), Theodor Adorno (1903-69) and Herbert Marcuse (1898-1979). Analysing the industrial production of cultural goods – films, radio programmes, music and magazines, etc. – as a global movement, they argued that in capitalist societies the trend was towards producing culture as a commodity (Adorno, 1991). Adorno and Horkheimer believed that cultural products manifested the same kind of management practices, technological rationality and organizational schemes as the mass-produced industrial goods such as cars. This ‘assembly-line character’, they argued, could be observed […]

Continue Reading
1 2 3 16