EFFECTS OF ELECTRONIC MEDIA ON PAKISTANI SOCIETY

Effect OF ELECTRONIC MEDIA ON PAKISTANI SOCIETY “Media is all the more intense then atomic gadgets” I accept above quote merits taking. Jawed Jabbar who worked for PEMRA has cited well. The electronic media has touched each circle of the human viewpoint. In the present times, data and innovation are entwined with the general public’s financial advance. The development of electronic media has overwhelmingly affected the general public. The Opportunities of correspondence have broken all obstructions crosswise over national limits and have prompted the germination of new thoughts through the cross fertilization of societies. The part of media particularly the electronic media in Pakistani society is tri-dimensional; that is advising people in general, teaching the unknowledgeable and giving amusement. It can be named as Fourth mainstay of the state. It has recorded enormous development in a restricted era in Pakistan. The electronic media in Pakistan has gained fast ground. Just […]

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Raw Materials for News story

Raw Materials for News story

News reporter to what extent would you go in search of raw materials for  a news story? Reporters are always looking for news — that is, something “new” or “different.” So are their editors. Ideas that make it into the news are said to be “newsworthy.” For your project or research to make news, it has to be newsworthy in the reporter’s mind. What, exactly, fits the bill of being “newsworthy”? Of course, controversy makes news. But your work doesn’t have to be controversial to be “newsworthy.”   Here are some other ways your research can be newsworthy: 1. Is it truly new — or a “new” way of thinking about an old issue? A recent story –“Do people need 8 hours of sleep a night?” — is an example of a research finding that was newsworthy. Reporters are interested in a scientific breakthrough that will affect the lives of […]

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Cable Television

Cable Television Cable Television is a system for distribution of audiovisual information via coaxial cable. The system includes its signal receiving amplifying and controlling equipment and signal origination equipment. Since this system involves physical network and distribution of cables it is only operatable under government permission. Cables may be hurried underground or hanged with the poles. Amplifiers are placed to boost the signals at intervals along the cable. The essential features of Cable Television system < include headend for amplifying and processing signals for cable transmission, coaxial cable to carry the signals to subscribers terminal, equipment connected to subscribers' TV receivers and antennas. Headend, is the source of transmission. A studio for programme making can also be added with the headend. The basic difference between cable TV and broadcast TV is that the television signals are transmitted over cable rather than broadcast. Cable TV and CCTV (close circuit television) have […]

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ROLE OF TELEVISION IN THE FIELD OF EDUCATION

ROLE OF TELEVISION IN THE FIELD OF EDUCATION Television has been given considerable importance in many countries as a source and a tool of teaching.  The success stories of using television for education in many countries has negated the concept that television is basically on entertainment oriented medium and it is hostile to thoughts.  Television is adaptable and can follow different approaches when used in the different educational situations.  The medium is used for formal, non-formal and informal education.  To support formal education, television usually function as supportive and reinforcement tool.  Television can be attached with school curriculum and time tables.  When systematically organized it takes the form of school broadcast.  In non-formal education, television has a more specific role to play.  When used as a part of multi-media communication tool, television can directly or indirectly teach the subject matter. Importance of television to communicate information, idea, skills and attitudes […]

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International challenges to TV CHANNELS

International challenges to TV CHANNELS Broadcast journalists have become accustomed to technological change.  They have accommodated their working habits and technique to suit, successively, the switch from black and white to colour, the switch from film to videotape, the arrival of live transmission, and the advent of computer-assisted electronic graphics and titles.  But none of this technological advance encompasses such through changes of environment and procedure as the coming computerization process. Television is quite different from radio.  Expert report that there will three kinds of technological advance which, in greater or in lesser measure, will alter the nature of TV journalists work, both in the studio and in the field.  The first advance already nearing perfection, involves the change over from the present analog system of television to the new digital system.  The analog TV system signal is produced by waves whose frequency and intensity re-create a picture analogous to […]

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Television Entertainment Programmes

Television Entertainment Programmes: Television is a tribute to three broad functions: to inform the people, to entertain the people and to educate the people. Out of these three, the entertainment element occupies largest share in terms of time and resources. Television is basically an “entertainment – oriented” medium. Even the education and information elements contain a touch of entertainment in-‘order to capture the attention of its target viewers. – Today television plays and music shows attract hundreds of viewers who sit > before mini screen, sometimes to kill time – sometimes to satisfy their internal instinct. Obviously we love being told a story – to get out ourselves escape – to dream of being bigger, stronger, braver — to risk life, stalk a killer — all this.safely, secretly in the intimate closeness of our own television screen. All television broadcasts are either targeted towards general public (the masses) or to […]

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Live Transmission: Control and the Televised Performance Scene

Live Transmission: Control and the Televised Performance Scene A performance scene is a critical component of the music biopic, establishing links between the past and present, and between viewers and their memories of a particular band or (more often than not deceased) artist. Performances-whether revered or criticized-highlight memorable moments of a musical career and can motivate and structure the narrative of a music biopic. Gary R. Edgerton cites television as an especially influential medium for delivering music performances to viewers, arguing that it has “transformed the way tens of millions of viewers think about historical figures and events” through numerous nonfictional and fictional portrayals (1). This essay considers the televised performance of “Transmission” by Joy Division in Anton Corbijn’s Control (2007) to highlight the ways in which the performance scene, as a signature event in the band’s popular memory, bridges the past and present by integrating aspects of the original […]

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